replacing Mailchimp

Open Source Mailchimp Alternatives

Email marketing platform — Mailchimp pricing: Free / $13-$350/month. Below: 3 free, self-hostable open source projects that cover the same ground, ranked by real GitHub adoption.

There are 3 open source Mailchimp alternatives tracked on this registry, against Mailchimp pricing of Free / $13-$350/month. The most-adopted is Listmonk with 23,471 GitHub stars under AGPL-3.0, written in Go. Together the set has 36,207 stars across 3 languages and 1 licence. All 3 are free to self-host with no licence fee, and 3 of 3 received a commit in the last 90 days. 3 head-to-head Mailchimp comparisons are available.

Mailchimp's free tier caps at 500 contacts and 1,000 sends. Standard at $13/month scales with contacts. Pricing doubles at higher tiers.
Mailchimp vs Keila → Mailchimp vs Listmonk → Mailchimp vs Mautic →

Our top 3 Mailchimp alternatives

Listmonk ★ 23K

Listmonk is a standalone, self-hosted newsletter and mailing list manager in the open-source business software and marketing customer engagement ecosystem. It packages campaign management, subscriber management, and email delivery controls into a single binary application with a modern dashboard, and it uses PostgreSQL as its data store.

AGPL-3.0 · Go · Mailchimp vs Listmonk →

Mautic ★ 11K

Mautic is open source marketing automation software written in PHP. It lives in the PHP open-source marketing automation ecosystem and positions itself as an alternative to Mailchimp and SendGrid. It targets businesses and organizations that need campaign delivery, audience segmentation, email marketing, multi-channel messaging, and direct control over marketing data.

NOASSERTION · PHP · Mailchimp vs Mautic →

Keila ★ 2.2K

Keila is an open-source newsletter and email marketing tool written in Elixir and licensed under AGPL-3.0. It is presented as an open alternative to Mailchimp and Sendinblue, and it lives in the open-source email marketing and newsletter ecosystem for people who want to manage campaigns and subscriber sign-ups without relying only on a paid hosted service.

AGPL-3.0 · Elixir · Mailchimp vs Keila →

Listmonk ★ 23K

Self-hosted newsletter and mailing list manager

rank001 licenseAGPL-3.0 written inGo
Mautic ★ 11K

Open source marketing automation for everyone

rank002 licenseNOASSERTION written inPHP
Keila ★ 2.2K

Open-source email marketing for the privacy-conscious

rank003 licenseAGPL-3.0 written inElixir

last updated nightly · ranking method: github stars, live-tracked

Frequently asked questions

What is the best open source alternative to Mailchimp?

Listmonk is the most-starred open source alternative to Mailchimp in this registry, with 23,471 GitHub stars. 3 alternatives are compared here in total.

Are there free alternatives to Mailchimp?

Yes. Every project listed on this page is open source and free to self-host — there is no licence fee. Some projects also sell a managed hosted version, but the self-hosted path costs nothing.

What should I look at when replacing Mailchimp?

Compare licence terms, community size (stars), primary language and release activity. A fast-moving project with a compatible licence and an active maintainer base matters more than raw star count when you are committing to a migration.