head to head

Mailchimp vs Listmonk

Listmonk is the open source alternative to Mailchimp — email marketing platform. Here is the honest comparison.

Yes — Listmonk is a viable free replacement for Mailchimp. Listmonk is open source under AGPL-3.0, written in Go, with 23,471 GitHub stars, 2,604 forks and 111 open issues; it was last pushed 4 days ago. Mailchimp costs from $13, while self-hosting Listmonk carries no licence fee — the trade is your operational time instead of a subscription. 2 other open source Mailchimp alternatives are tracked here, led by Mautic at 10,525 stars. Listmonk ranks #1 of 3 tracked open source Mailchimp alternatives by stars. The tracked set, by adoption: Mautic (10,525 stars), Keila (2,211 stars). Replacement criteria on this page: 4 reasons to move to Listmonk and 3 reasons to stay on Mailchimp.

Listmonk stars ★ 23K license AGPL-3.0 self-host yes Mailchimp pricing Free / $13-$350/month

choose Listmonk if

  • Your Mailchimp bill is growing with seats or usage
  • You need your data in a format and server you control
  • Your compliance posture requires auditing the code that touches sensitive data
  • You have (or can rent) a server and basic Docker comfort

full Listmonk profile →

stick with Mailchimp if

  • You need the polished onboarding and support SLAs of a commercial vendor
  • Your team has zero capacity to operate software, even self-hosted-simple
  • You depend on a Mailchimp integration ecosystem that the OSS alternatives have not replicated

Side by side

Listmonk (open source) Mailchimp
Price Free (self-hosted) Free / $13-$350/month
License AGPL-3.0 Proprietary
Source code Public, auditable Closed
Self-hosting Yes — knadh/listmonk Cloud only
Data ownership Your server, your format Vendor's cloud
Community ★ 23K · ⑂ 2.6K
Built with Go

Why people look for a Mailchimp alternative

Mailchimp's free tier caps at 500 contacts and 1,000 sends. Standard at $13/month scales with contacts. Pricing doubles at higher tiers.

About Listmonk

Listmonk is a standalone, self hosted newsletter and mailing list manager in the open source business software and marketing customer engagement ecosystem. It packages campaign management, subscriber management, and email delivery controls into a single binary application with a modern dashboard, and it uses PostgreSQL as its data store.

read the full Listmonk overview →

Other open source alternatives to Mailchimp

Mautic ★ 11K Keila ★ 2.2K

last updated nightly · ranking method: github stars, live-tracked

Frequently asked questions

Is Listmonk a good replacement for Mailchimp?

Listmonk is an open source alternative to Mailchimp (Email marketing platform). It is written in Go and licensed under AGPL-3.0, with 23,471 GitHub stars.

Is Listmonk free compared to Mailchimp?

Yes. Listmonk is open source — there is no licence fee, and you can self-host it. Mailchimp is typically a paid subscription, so the trade-off is licence cost against the operational work of running it yourself.

How do I migrate from Mailchimp to Listmonk?

Migration effort depends on the data formats involved. Check Listmonk's documentation for import options, and compare the feature table above to confirm the capabilities you depend on are covered before switching.