head to head · open source
marketingskills vs instagram-skills
marketingskills has 55,579 GitHub stars, 8,228 forks, 154 open issues and last shipped yesterday. instagram-skills has 523 stars, 116 forks, 4 open issues and last shipped 5 days ago. marketingskills leads on adoption by 10,527% (55,579 vs 523 stars). marketingskills is written in JavaScript under MIT; instagram-skills is written in Python under MIT. marketingskills has attracted 15% as many forks as stars, instagram-skills 22%. marketingskills was the more recently maintained of the two, and both are self-hostable with no licence fee. The two share 4 topic tags (ai-agents, claude-code, claude-skills, codex), so they are genuine substitutes rather than adjacent tools.
Two open source projects, one decision. Both are free and self-hostable — the differences are community size, license terms, language stack and release pace.
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Side by side
| marketingskills | instagram-skills | |
|---|---|---|
| GitHub stars | ★ 56K | ★ 523 |
| License | MIT | MIT |
| Written in | JavaScript | Python |
| Last push | 2026-10-19 | 2026-10-15 |
| Forks | ⑂ 8.2K | ⑂ 116 |
| Self-hosting | Yes | Yes |
| Data ownership | Your server | Your server |
pick marketingskills if
- You weight community size — 56K stars and counting
- You want the MIT license terms
- Your stack matches JavaScript
- You value the larger contributor base for long-term maintenance
pick instagram-skills if
- You want the instagram-skills feature set and don't need the biggest community
- You prefer the MIT license terms
- Your stack matches Python
- You evaluated both and instagram-skills fits your workflow better
About marketingskills
Marketing Skills for AI Agents A collection of AI agent skills focused on marketing tasks. Built for technical marketers and founders who want AI coding agents to help with conversion optimization, copywriting, SEO, analytics, and growth engineering. Works with Claude Code, OpenAI Codex, Cursor, Windsurf, and any agent that supports the Agent Skills spec. Built by Corey Haines. Need hands on help? Check out Conversion Factory — Corey's agency for conversion optimization, landing pages, and growth strategy. Want to learn more about marketing? Subscribe to Swipe Files. Want to get dangerously good at using AI for…
read the full marketingskills overview →
About instagram-skills
Instagram Marketing Skills for Claude Code and Codex Part of the linkedin skills family (400+ stars). Same voice engine and approve before publish flow, now for Instagram. Also available for X · YouTube · TikTok · Threads · Facebook. 9 skills that turn Claude Code and Codex into your Instagram content team. They write captions and Reels hooks in your voice, size hashtags, plan carousels and a full week of content, read your niche from real data, and optimize your profile. Every draft gets the AI tells stripped and waits for your approval before anything publishes. You supply the image or video; the skills write…
read the full instagram-skills overview →
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Frequently asked questions
Is marketingskills or instagram-skills more popular?
marketingskills has 55,579 GitHub stars and instagram-skills has 523. marketingskills has the larger community by that measure.
Are marketingskills and instagram-skills free?
Both are open source. marketingskills is licensed under MIT and instagram-skills under MIT. Neither carries a licence fee.
What is the difference between marketingskills and instagram-skills?
marketingskills is written in JavaScript and instagram-skills in Python. The practical differences are community size, licence terms, language stack and release cadence — all compared in the table above.
Which should I choose, marketingskills or instagram-skills?
Choose marketingskills if you want the larger community (55,579 stars) or its MIT licence terms. Choose instagram-skills if its feature set, stack or MIT licence fits better. Both are self-hostable.